Did a quick interview today with Politico.com in regard to a piece they’re compiling on Mitt Romney’s image as the former Massachusetts Gov. conducts a press tour for his new book, “No Apologies.” Us Grooming Guys aren’t taking a political stand on this or any issue, but since we’re headquartered in DC and are in the follicle business, we do feel a civic duty to comment on his interesting and semi-iconic coif. Here’s what we told Politico our stance was:
“While the title of his book is ‘No Apologies’,'we do feel Mr. Romney owes his supporters and publishers a bit of an apology on the hair front. Sure it’s part of his persona and image at this point, but Grooming Lounge feels a little tweaking could easily improve the most egregious case of Helmet Head in American Political History. To improve his look and tone down the helmet, our team has suggested he:
- GET THIN: Thin out his hair both on top and the sides to remove some of the bulbous and almost cartoon-like weight. He can still maintain the same general style… just needs to be taken down a notch. We’d be happy to do it in our DC shop.
- GET BURNED: Make certain to maintain some side burns, as we’ve seen many photos where he does not have any side burn below the top of the ear. Having such burns (we’re not talking mutton chops) will help to frame his face, which is needed.
- STOP BEING SO STIFF: Maybe most importantly, Mr. Romney should part ways with the heavy gels and hair spray he’s currently using. A lighter hold and shine product (such as our Grooming Lounge Some Hair Goop) will make his hair look less severe and reduce its “plasticness.”
- START TO BLEND: This one isn’t a must, but Mr. Romney’s greying temples are pushing him dangerously close to Pauly Walnuts territory. Some professional blending of that grey might be in order.
All of these items together will, in our educated opinion, improve his look and connection with potential supporters in younger and more liberal demos.“
Somebody did ask us… we just answered… as is our professional duty. Thanks for listening.